Your brand is much more than a logo, a tagline, and a style guide. Your brand is an idea contained in the minds of your customers and audiences. It’s the qualities and characteristics that define their perception of your business or institution, your products, your services, and your culture.
Through our brand strategy process, we work to understand these perceptions, to uncover your organization’s essence, and, ultimately, to build an authentic brand that elevates and differentiates your business at every touchpoint between you and your audience.
Our proven brand process will help your organization …
- Establish a vital, authentic brand identity
- Understand your customers and other critical audiences
- Clarify your brand positioning and messaging
- Differentiate yourselves from the competition
- Change perceptions among your core audiences
- Create a cohesive brand experience across every touchpoint
At Olive & Company, we’re passionate about building brands that serve as the foundation to modern marketing success, and, through research, strategy, and creative execution, we’ll bring your brand to life.
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Harris
Carpenters Training Institute
APSF
Happy Clients
“At Avista, our clients are at the heart of everything we do and our focus is first and foremost on them. Working with the team at Olive, it was clear to us that they share that value. Throughout the process, Olive really got to know our business and found creative and straightforward ways to express who we are and what we do. Working with Olive as a strategic partner, we have been able to set our brand apart.”
Rob Mendel, COO, Avis
Brand Workshop
Refocus and Reenergize Your Brand with a One-Day Workshop Experience
Through our collaborative brand workshop, we’ll take you and your team on an introspective journey that examines the current state of your brand, your industry, and your audiences to help discover what makes your brand unique and tap into its true potential.
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Our Solutions
Your brand is the essential foundation, but modern marketing success requires authentic branding brought to life through compelling digital marketing experiences.
The Foundation
Brand Strategy
Clarify, Elevate, and Differentiate Your Brand
The Conversation
Digital Marketing
Increase Awareness and Generate Demand
Digital Marketing Solutions